Digital marketing is the marketing of any product through the internet and digital devices that are used for browsing or use different internet items. Marketing through billboards, pamphlets, TV ads are known as traditional marketing.
Why Digital Marketing is Used for?
It is used to attract social media traffic to our product. It covers most of the audience’s attraction towards our product because the people’s attraction towards social media or the internet is increasing day by day. The product only shows to the audience who has an interest in that type of recommended product category.
What Digital Marketers do?
Digital marketers spread or add advertisements to different social media plate forms and ranking up the product by using SEO (search engine optimization). And make the product accessible or searchable universally.
Fields for Digital Marketing:
There are 72 fields for digital marketing. But the most important fields of digital marketing and also necessary for certification or for becoming a digital guru are given below.
- Android / IOS
- SEO (search engine optimization)
- SEM (search engine marketing)
- SMM (social media marketing)
- Affiliated Market
- Email Market
- ASO (app store optimization)
What is SEO?
SEO stands for search engine optimization. To find required data or information including videos, audios, images, and articles also are known as search. Search engines are those plate forms through which we search such as google chrome, Mozilla Firefox, Opera, and many more. How to make your content better and easy according to google.
SEO is a technique by which we convert or develop our content according to google. Every search engine works on different algorithms. Through which Google calculates your required data or information is known as factors or Ranking factors. Google uses ranking factors to rank up any product or website. And the ranking factors are up to 10,000.
SMM (Social Media Market)
SMM stands for the social media market. This is clear by the term that marketing through social media is known as the social media market. Marketing any product on social media apps like Facebook, WhatsApp, Instagram, Pinterest, and many other social media plate forms. This is the best marketing plate form because it attracts most of the internet traffic. The user will share all the content and details on his social media account about any product or anything that the user wants to share with other social media traffic or make it accessible universally. Some people use to search for different items or products according to their needs for social media.
The main thing in SMM is SMO social media optimization. Social media optimization is a technique to attract more and more social media audiences and unique visitors towards your product. In SMM visitors can give direct feedback. SMM become more popular among peoples because of more attraction of people towards the internet or social media websites. The traffic on the internet increasing on daily basis.
Google Ads is a plate form for google advertisement and most of the revenue of Google comes from this plate form. Different sites and business workers use google ads to promote their business and make it easier or accessible universally so that they earn more.